Know the Rolls Royce Motor Cars company

Rolls-Royce Motor Cars Limited engineers, manufactures and distributes luxury automobiles and automobile parts worldwide. Rolls-Royce Motor Cars Limited is a wholly owned subsidiary of BMW AG established in 1998 after BMW was licensed the rights to the Rolls-Royce brand name and logo from Rolls-Royce PLC and acquired the rights to the Spirit of Ecstasy and Rolls-Royce grill shape trademarks from Volkswagen AG. Rolls-Royce Motor Cars Limited operates from purpose built administrative and production facilities opened in 2003 across from the historic Goodwood Circuit in Goodwood, West Sussex, England, United Kingdom. Rolls-Royce Motors Cars Limited is the exclusive manufacturer of Rolls-Royce branded motor cars since 2003.

Although the Rolls-Royce brand has been in use since 1906, the Rolls-Royce Motor Cars subsidiary of BMW AG has no direct relationship to Rolls-Royce branded vehicles produced prior to 2003. The Bentley Motors Limited subsidiary of Volkswagen AG is the direct successor to Rolls-Royce Motors and various other predecessor entities that produced Rolls-Royce and Bentley branded cars between the foundation of each company and 2003, when the BMW-controlled entity started producing cars under the Rolls-Royce brand.

The Rolls-Royce Phantom 4-door sedan was the first product offered for sale in 2003. Since then, Rolls-Royce Motor Cars has expanded its product line up to include an extended wheelbase version of the Phantom sedan, a Phantom 2-door coupé and Phantom convertible version and the less expensive Ghost 4-door sedan and Wraith 2-door coupé

HISTORY

Rolls-Royce Motor Cars Limited was created as a wholly owned subsidiary of BMW AG in 1998 after BMW licensed the rights to the Rolls-Royce brand name and logo from Rolls-Royce PLC and acquired the rights to the Spirit of Ecstasy and Rolls-Royce grill shape trademarks from Volkswagen AG. Rolls-Royce Motor Cars Limited has been manufacturing Rolls-Royce branded cars since 2003.

Although the Rolls-Royce brand has been in use on vehicles since 1906, the Rolls-Royce Motor Cars subsidiary of BMW AG has no direct relationship to Rolls-Royce branded vehicles produced prior to 2003. The Bentley Motors Limited subsidiary of Volkswagen AG is the direct successor to Rolls-Royce Motors and the other various predecessor entities that produced Rolls-Royce and Bentley branded cars between the foundation of each company and 2003.

Current chief executive Torsten Müller-Ötvös joined the company in January 2010, with a pledge to regain the quality standards that made Rolls Royce famous in the 1980s. That year, the company's sales in China increased by 600%, meaning that it is now Rolls Royce's second largest market after the US.

PRODUCTS

Phantom

• From 2003 – Phantom 4-door sedan. Launched in January 2003 at Detroit's North American International Auto Show, this is the first model from Rolls-Royce Motor Cars Limited. The car has a 6.75 L V12 engine sourced from BMW, but most components are unique to the car. Parts are sourced from Continental Europe and the UK. Assembly, leather work, wood work, and finishing are carried out in a new factory in Goodwood near Chichester, Sussex.

• From 2005 – Rolls-Royce Phantom Extended Wheelbase. This car's wheelbase is 250mm longer than that of the standard Phantom sedan.

• From 2007 – Phantom Drophead Coupé (convertible)

• From 2008 – Phantom Coupé

Ghost

From 2010 – Ghost 4-door sedan. Rolls Royce announced in September 2006 that it would develop a new four-door model named Ghost. The Ghost will be smaller than the previous Rolls Royce automobile launched, the Phantom. Only 20% of the components would be sourced from BMW F01 7 Series, and it will be positioned below the Phantom.

On March 4, 2014, the new Ghost Series II was revealed to the public at the Geneva Motor Show. It has a facelift front with new LED headlights. The interior has had an update as well.

Wraith

From 2013 – Rolls-Royce Wraith coupé. Rolls-Royce Motor Cars launched a new car at the Geneva Motor Show on 5 March 2013. The new car, named the Rolls-Royce Wraith (in honour of the original Wraith built by the original Rolls-Royce Limited from 1938-1939) is a luxury coupe, with a long bonnet and a sleek roof line, and is a coupe version of the Ghost. It is powered by a 623 bhp, twin-turbocharged V12 engine connected to an 8-speed gearbox. Deliveries are expected to begin by the end of 2013.Rolls-Royce had already stated that the Wraith will be the most powerful Rolls-Royce motor car to date.

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